Friday, January 24, 2020
Math Is The Language Of The Un Essay -- essays research papers
Mathematics, the language of the universe, is one of the largest fields of study in the world today. With the roots of the math tree beginning in simple mathematics such as, one digit plus one digit, and one digit minus one digit, the tree of mathematics comes together in the more complex field of algebra to form the true base of calculations as the trunk. As we get higher, branches begin to form creating more specialized forms of numerical comprehension and schools of mathematical thought. Some examples of these are the applications into chemistry, economics and computers. Further up the tree we see the crown beginning to form with the introduction of calculus based organization. Calculus, a theoretical school of mathematical thought, had its creation in the middle ages with Newton. The main use of calculus is its application in advanced physics. Mathematics is everywhere because that is where we put them, everywhere. We, humans, represent everything with numbers, which therefore me ans that we impose mathematics on to the universe. à à à à à Starting at childhood, education begins with the forced mind track of comparison. Parents teach their offspring to be fair or equal, and that they should share to make it fair. This is the beginning of the mathematical state of mind which stays with the child for the rest of his/her life, the summing up of what they themselves have and comparing it to what the other person has, so that both sides can be equal. This lesson is considered essential in the raising of children and since everyone is supposed to understand, people assume that everyone does. This assumption is a flaw that begins early. An example of how this can have a not so positive effect on people is if the ââ¬Å"spoiled bratâ⬠wants to have more toys than the other children, and thus becomes, mathematically superior. à à à à à When one plus one is taught to be two, two plus two to be four and so on, the idea of a pattern emerges. Patterns are another rudimentary concept taught early to assist in the comprehension of numbers. When a child sees a cat being chased by a dog that is followed by his unhappy owner, the child subconchisly devises the pattern, cat-dog-owner, or a-b-c, a link to the alphabet. Such as in the film ?, where the main character believes that there are patterns in nature, the child begins to seek out o... ...thematical systems or ideas were created with the formation of the universe in the Big Bang, they were thought up by mortal men with mortal minds. With this fact in mind, there is no way to totally understand the universe or for example, predict what will occur when a material is cooled to absolute zero on earth. The human race devised the language of mathematics and numerals and digits in the same fashion we developed the exorbitante amount of spoken languages which litter the planet. To state that the universe imposed mathematics upon humanity is upsurd, nearly to the extreme of lunicy. The point of mathematics is to be able to represent the universe in numbers, which are the most rudimentary language in the know world, and organize everything to the point of universal enlightenment. Humans begin their knowledge of the world in a comparison view, two is greater than one, and mom does not equal dad, but how can we compare our world to anything else? We cannot, there is nothing t o compare our world to. With this perspective, people are submerged into a universe of mathematics where everything is represented with numbers and units infused upon the surrounding environment by humans.
Thursday, January 16, 2020
Display Task
Assessment Task for TDA 2. 13 Provide Displays in School Submission for LO1 ââ¬â 15 May other dates to be determined by assessor visits You will have been asked to do a display in school. Before you do this (Or retrospectively) produce a work product that describes the following: LO1 . 1 In what ways did you use the school policy for displays? If there is no policy what guidance from the teacher did you follow? LO 1. 2 Using your knowledge of school practices describe the importance And purposes of displays.If you refer to the taught session notes please make sure you link them with your practice using examples. LO 1. 3 Give examples to describe how the display you are planning and others in the school are used in the learning process. LO 1. 4 Describe the risk assessment procedures you would need to follow, if you identify any risks what will you do about them? Other methods LO 2. 1 You will need to produce a plan of the design and content of the display you will be creating.You MUST agree the purpose with the relevant member of school staff. They should sign this for you and you can show this to your assessor. Please ensure in the plan you have covered elements of the LOââ¬â¢s in LO1 and how you will be involving the pupils. Remember the more detailed the plan the more LOââ¬â¢s can be professionally discussed with your assessor when she/he visits the school so look at the unit as a whole. A professional discussion with your assessor can take place to discuss your plan and how you involved the pupils.In addition you should make notes on how you will evidence LO4. If as suggested you are keeping a diary you can refer back to that for notes on when you maintained and revamped your display. This will help you identify the optimum duration of a display. All this does not have to be limited to your display, you may wish to develop your practice in maintain other displays in school, ( With the teachers permission of course)
Wednesday, January 8, 2020
The Ethics of Internet Filtering in China Essay - 3623 Words
The Ethics of Internet Filtering in China The internet boom that began in the mid-1990s was popular because of the enormous possibility of endless free flowing information. It was built upon the engineering principle of ââ¬Å"end-to-end neutrality, an engineering rule of thumb calling for smarts at edge of the network rather than in the middleâ⬠1 said Jonathan Zittrain, an associate professor at Harvard. However, web filtering by governments such as China has put an end to the idea of complete freedom on the Internet. For those who are familiar with the authoritarian one-party political system in China, one would hardly be surprised by the Chinese governmentââ¬â¢s move to censor the internet. Since the inception of the internet, theâ⬠¦show more contentâ⬠¦Although China is not the only government that filters its website, countries such as Saudi Arabia also block web sites as well. However, unlike the Saudi government which were upfront and honest with its people by explicitly stating on users browser with explanation of why the web site were blocked (and even gives users an option to petition for certain web site to be unblocked), the Chinese government simply in secret renders the blocked site as not found so one cannot know for sure if a site were intentionally blocked or were simply out of order. It is estimated that China employs around 30,000 people to monitor and block web sites it deems inappropriate. Additionally, Amnesty Internationals have revealed that China currently has 33 people called ââ¬Å"prisoners of conscienceâ⬠who have been detained for using the Internet to circulate or download informationâ⬠the government deemed inappropriate. Of the more than 1 billion people, there are estimated to be a total of 45 to 50 million internet users in China. One can only imagine how quickly the prison count and possible future execution count will increase in the near future as the number of people going on line continues to grow rapidly and as the government escalates in severity its crackdown tactics on the people.5 Introduction Based upon the aforementioned acts of government intervention ofShow MoreRelatedEssay about Censorship Laws and Practices in China2941 Words à |à 12 PagesPractices in China Introduction China joined the global Internet age in 1994, and has been commercially available since 1995. Since then, Chinese Internet usage has seen explosive growth, doubling every six months, and the number of online users is only second to the US. The Internet age ushered in the information age with a new world of freedom and expression for the Chinese. However, soon after its inception, the Chinese government has reined in the free wheeling Internet users and hasRead MoreBusiness Strategy in a Global Environment: A Capstone Project that Integrates Ethical and Cross-Cultural Considerations5220 Words à |à 21 Pagescapstone project framework to analyze a complex global decision in an undergraduate and MBA course. The projects enabled students to explore and critically analyze Google, Yahoo, Microsoft, or Cisco Systemââ¬â¢s business strategies related to internet censorship in China. INTRODUCTION Teaching Business Strategy There are significant challenges in teaching capstone business strategy courses at both the undergraduate and graduate levels. Given the dynamic, volatile and complex business environmentRead MoreGoogle Paper1449 Words à |à 6 Pagesstrength and weakness that displays their success or downfall. The internal factors reveal the companyââ¬â¢s strength on how well it can meet their goals. The internal factors of an industry are factors of good or poor planning because it exposes their ethics, diversity, globalization, and so forth. On the other hand, the external factors may involve with their outside competition, social legal, technology changes, political, and economic environment. The external factors show their duties to the societyRead MoreBus 421 Final Essays1220 Words à |à 5 PagesExecutive Summary Case Scenario # 1 Given the increasing regulations of the Internet and email by the Government of China, recommend to the CEO of Google whether the company should continue to operate in China, the worldââ¬â¢s fastest and among the largest growth markets. Google should definitely continue operations in China, even if it means limiting the amount of information that is disseminated to Google China. While filtering information is the opposite of everything Google stands for, Google can stillRead MoreGlobal Internet Censorship2367 Words à |à 10 PagesWhat aspects of the internet make global censorship difficult? Why might a government be inclined to impose internet censorship on its citizens? Is global internet censorship moral? Internet Censorship has been a topic of much debate and growing concern in the past decade. According to the OpenNet Initiative, the number of countries seeking to control access of content on the internet has been rising rapidly (Documenting Internet Content Filtering Worldwide n.d). Reporters Without Borders publishedRead More The Social Responsibility of a Software Engineer Essay3096 Words à |à 13 PagesThe Social Responsibility of a Software Engineer Abstraction: The social responsibility is one of important responsibilities defined by ACM in its ethic codes for software engineer. Compare to other responsibilities, social responsibility is more remote and ambiguous. When a software engineer obtained the privilege to practice his/her right from the society, he/she is required to take corresponding responsibilities. But the definition of the responsibilities is not unified in computing professionalRead MoreHow Far Does Google Limit Aucians Perception Of The Universe?1300 Words à |à 6 Pageshave negative consequences if misused. This study was carried out on 41 students who can be classified as more than just average internet users. Findings of the study showed that there are immense misconceptions about cookies amongst internet users. This study is relevant to the study as the results show that, even among the people whom are quite invested in the internet and technology, the majority is not properly aware of the way cookies an d data collection work. 3) Source Three (Primary) Tran,Read MoreGoogle Inc. in China Essay7722 Words à |à 31 Pages, in China I. The Pre-Analysis: A. Perspective: A.1. Describe the perspective2 of the author(s) of the case study and the possible biases that might result from that perspective: à ¶ The case study is titled Google Inc., In china, written by Kirsten E. Martin for the Business Roundtable Institute for Corporate Ethics. Kirsten Martin is the Assistant Professor of Business and Economics at the Catholic University of America and Business Roundtable Institute for Corporate Ethics FellowRead MoreThe Censorship Of Internet Censorship3057 Words à |à 13 Pages Internet Censorship Studentââ¬â¢s Name: Institution Name: Internet Censorship Internet censorship refers to the suppression and control of what people can access, publish, or view on the cyberspace (Reynolds, 2014). It may be done by regimes or private firms at the command of the government. It can be a governmentââ¬â¢s initiative is or carried out by regulators. Organizations and individuals may practice self-censorship for religious, business or moral reasons to comply with societal normsRead MoreEssay about Freedom of Expression on the Internet3920 Words à |à 16 Pagesother countries are attempting censorship, and finally what I feel about the topic. Given all that I have read in preparing this paper, I have come to the conclusion that without a set of globally-accepted rules, we should not be censoring the Internet except where these rules are being broken. We could perhaps get agreement for those things that are obviously illegal and unethical (child pornography), but what about other areas such as gambling (is it legal but unethical or visa versa?). There
Tuesday, December 31, 2019
The United States Presidential Election Of 2016 Essay
The United States presidential election of 2016 occurred on Tuesday, November 8, 2016. This was the 58th quadrennial U.S. presidential election. Voters elected a new president and vice president through the electoral college. Businessman Donald Trump and Governor Mike Pence, running on the Republican ticket, defeated the Democratic Party s nominees former Secretary of State Hillary Clinton and Senator Tim Kaine. The defeat, considered improbable by most pre-election forecasts, was branded by various news organizations as an upset and the most shocking American presidential election result in history. The results of the presidential election has left many of the American people in an uproar. Many Americans are using their right to freedom of speech to voice their opinions and show their opposition. The first amendment gives people the right to freedom of speech that we all deserve, but since the election has this right been taken a bit too far with all of the violent protests, t he social media uproar and the exaggerations by the media? Although the first amendment is the key to all human rights, there is a huge threat when taken to the extreme. Without this amendment, many thoughts, beliefs and developments would not exist today and the majority of society would be left in ignorance. This right was given to all American citizens and allows them to speak their opinion, beliefs, and ideas to anybody that is willing to listen to them. There are massive advantages toShow MoreRelatedPresidential Election Of 2016, The United States Will Be Holding The Primary Presidential Elections892 Words à |à 4 PagesAt the end of 2016, the United States will be holding the primary presidential elections. There are six main democrats and fifteen main republicans who are running in the presidential election of 2016. Among the great old partyà ¬ (GOP) presidential applicant Jeb Bush, son of former president George H. W. Bush and brother of former President George W. Bush, should not have deemed administrating for office on the not e of his promises to this country. Other than his famous last name, Jeb Bushââ¬â¢s yearnRead MoreThe Race Of Presidency : 2016 United States Presidential Election1116 Words à |à 5 PagesMarch 29, 2016 The Race to Presidency The 2016 United States presidential election is coming to a close with five candidates left running for the seat. But only three of them gets the most attention of the mass media. One Donald J Trump who is a multi-Billionaire, TV personality, and a businessman. The other former first lady who is running for a second consecutive time since her lost to president Obama back in 2008. And then there is Bernie Sanders a state senator from the great state of VermontRead MoreThe United States Of America s 2016 Presidential Election Essay2054 Words à |à 9 PagesThe United States of Americaââ¬â¢s 2016 presidential election result, has brought fear among many different groups, such as the womenââ¬â¢s rights activist, and women in general. Instead of feeling protected by their country, these women are worrying whether their inherent rights will be a thing of the past, or something that will continue to be primitive with modernistic liberal ideologies. In the 21st century, the rise of fe minism has taken its toll on misogyny. However, before feminism, history and otherRead MoreThe Election Of The Electoral College Essay1728 Words à |à 7 Pages In the United States of America, the presidential elections are based on the Electoral College. The Electoral College is combined of the house of senators, House of Representatives in every state, and the U.S. Congress which is the head. In each state, a senator and, a representativeââ¬â¢s get one electoral vote, whosoever they cast their vote in for earned that electoral vote. Usually those Senators, and representatives cast their vote for their partyââ¬â¢s. In my opinion, I think is unfair to citizensRead MoreWomen And The Presidency : Ending The Misogyny1730 Words à |à 7 Pageswoman served as President of the United States. However, according to Article II, Section 1 of the United States Constitution, ââ¬Å"No Person except a natural born Citizen, or a Citizen of the United States, at the time of the Adoption of this Constitution, shall be eligible to the Office of President; neither shall any person be eligible to that Office who shall not have attained to the Age of thirty-five Years, and been fourteen Years a Resident within the United Statesâ⬠. Nowhere in the Constitution doesRead MoreThe Election Process Of The United States1239 Words à |à 5 PagesEvery four years the United States has its presidential election, a process which was originally designed by our forefathers to be a way that the people can decide who is their commander in chief and have true representation of the common peopleââ¬â¢s best interests. The way our current electoral process is set up though has become less then a shadow of what our founding fathers wanted for us. Today our presidential elections are skewed by the electoral college, a system that in itself is easily manipulatedRead MoreReligious Affiliation Helps Individuals With Constructing Moral Ideologies Essay1260 Words à |à 6 Pagesthe percentage of the populace attending church weekly has decrease from 38% to 21%, and never attending church increased dramatically from 12% to 43%. This trend displays the decreasing number of people who are attending church services in the United States. Furthermore, the number of people with no religious affiliation has increased from 1% in 1960 to 13% in 1996. Although the percent of individuals who identify as Christian is high with 49% Protestant and 22% Catholic, religious beliefs haveRead MoreThe Game Changer : Social Media And The 2016 Presidential Election994 Words à |à 4 PagesGame Changer: Social Media and the 2016 Presidential Electionâ⬠author R. Kay Green (2015) discusses strategies the candidates are using in order to win over the minority vote, which is to connect the millennial generat ion with social media. Specifically, social media has been shown to improve voting patterns because the younger generation can see and read about the election through social media. For instance, the subject matter first appeared in the 2008 elections as Barack Obama was the first candidateRead MoreEssay On Russian Interference755 Words à |à 4 Pages Title Since the 2016 United States presidential election, tensions and suspicions have been running high, domestically and globally. One headline in particular has become a permanent fixture in the media: foreign interference, specifically Russian, in the presidential election. Since the conclusion of the election, seventeen intelligence agencies of the US government have stated with confidence that they believe Russian interference took place (Montanaro 2017). This alleged interference took theRead MorePresidential Elections And Election Elections1509 Words à |à 7 PagesPolitical elections, especially presidential elections have many variables that influence the voters when they go to the polls. Many researchers use various methods to figure out all the possible outcomes of the election and what the voters are looking for in a particular year. This year has been unique because of the different personalities that the candidates own. This new diversity has caused researchers to revise th eir tactics from earlier years. Also, negative political ads for this election year
Monday, December 23, 2019
Child Vehicular Heat Stroke Deaths - 995 Words
According to the article ââ¬Å"Child Vehicular Stroke Fact Sheetâ⬠from KidsAndCars.org, ââ¬Å"The average number of U.S. child vehicular heat stroke deaths is 37 per year.â⬠That is one death of a child every nine days. Although, some individuals may or may not have unintentionally left their children in the car. A majority of parents that left their child in the vehicle unknowingly did it. However, there is a small percentage of parents that knowingly left their child unattended in the vehicle. In some cases, the child even entered the vehicle on their own without the parent or caregiver noticing in time. Statistics of child vehicular heat stroke deaths reveal that 54.25% of parents unknowingly left their child in the vehicle, 11.58% knowingly left their child in the vehicle, and 33.58% of the children entered the vehicle by themselves without parents or caregivers noticing in a reasonable amount of time (Child Vehicular Heat Stroke). Some individuals, usually non-paren ts, believe that it is completely absurd to forget a child is in the vehicle. However, the most dangerous mistake a parent or caregiver can make is to think leaving a child alone in a vehicle could never happen to them or their family (Child Vehicular Heat Stroke). A heat stroke can be extremely lethal to young children if it is not recognized and treated in time. What is a Heat Stroke? A heat stroke is when an individualââ¬â¢s body temperature ascends too high and tries to perform the task of cooling off. The bodyââ¬â¢s way
Sunday, December 15, 2019
The duty and role of the producer Free Essays
As far as the market is concerned, there is the existence of a diverse range of products that are meant for the purposes of human consumption. The duty and role of the producer is to come up with a product to be disposed through the process of marketing to the ultimate consumer. By so doing the goals as well as the objectives of the producer is the generation of profit. We will write a custom essay sample on The duty and role of the producer or any similar topic only for you Order Now It therefore applies that the question of the safety as well as the health issues of the product is not the concern of the producer but a matter of personal issue of the determination of the side effect as well as the harm that may be associated with the consumption of the product. Majority of the products in the market that are meant for consumption are generally unhealthy as well as a cause of death to the human beings. In the consideration of the range of the products that poses health risk to the consumer from the range of fast foods to the tobacco products, the list can only be considered to be endless. However, all these products are usually promoted in the market through the process of advertising, highlighting the best side of the product while the knowledge about the harmful effects is in most cases concealed. However the consequent actions of the consumer are entirely blamed on the advertisement. Advertising is generally understood as the act as well as the practice of creating the awareness of the product to the consumer in view of influencing the behavior of the consumer in favor of the product. It is purely wrong to place the blame of the actions of the consumer on advertising. This kind of situation can be equated to blaming an individual who is entitled to his or her own views. The advertising agencies and the product owners should instead, take the blame. Across the majority of cultures and especially the United States the responsibility of the personal choice has been eroded and people otherwise point fingers in alternative directions (Fox 98). The concept of advertising forms a major segment in as far as the society is concerned. Through advertising, the public attention with regard to the existing products, the needs as well as the services is sensitized. There exists no boundary as to the effects aroused by the practice of advertisement with regard to the potential harm inflicted on the body of the individual. The advertising companies push the harmful products to the disposal of the user. It should however be remembered that the ultimate use reserves the final judgment with regard to the use or abstinence from the use of the product. In contrast to this fact, it has been evident that majority of the people have laid the poor choices made by the consumers on the advertising companies. The tobacco as well as the alcohol industries is among the most notable industries that have been the target in as far as the blames of this category are concerned. The concept of personal responsibilities among the majority of people have been eroded, a situation that has resulted to the consideration of the advertising industry as a scapegoat for the poor associated with the consumers (Goodrum 145). It is an obvious fact that the majority of the individuals will be adamant in as far as the issue of admitting to the reality is concerned but all in all connecting advertisement to the wrong judgment of the consumer is not justified. This can only be taken as the absence of the potential capacity of the individual to exercise personal responsibility with regard to the choices that the individual is in a position to take as well as implement. To exonerate themselves, the poor choice of the consumer is pegged on advertising as the scapegoat. It is a common practice for people with weak willpower to blame others for the poor judgments that they make. The process of making coherent decisions is rooted in the potential capacity for the people to shoulder their personal responsibilities. The fact that an advertisement has been aired is not an implication that it should be wholly embraced but rather the individual is at liberty to enjoy or disdain the product targeted by the advertisement (Fox 158). How to cite The duty and role of the producer, Papers
Saturday, December 7, 2019
Managing change and Internal Communications - MyAssignmenthelp.com
Question: Discuss about the Managing change and Internal Communications. Answer: Introduction United Airlines has been in a bad light due to a major incident that happend i the recent past. A pilot on the airlines flight used the flights intercom to make comments about her personal life and also commented on the election process going on in the US, specifically giving opinions about the two candidates, Hillary Clinton and Donald Trump. This incident made the airline look very unprofessional in front of the general public. The news spread like a fire through social media and the company lost a lot of customers. This inident clearly stated the irresponsible behaviour of the airlines employees. The safety and security provided by the airlines was put to question too. The competitors were all set to take advantage of this incident and United Airlines was trying to fix what had been done. This has led to the dissatisfaction of the organizations internal and external stakeholders and has also brought a bad name to the Airlines in the society. The company lost its customer base and could not target new customers due to its current bad image in the eyes of the public. In order to rectify what was done in the past, the company has to make several changes in its existing policies and business strategies. This change requires effective communication and stakeholder management(Rick, 2013). The purpose of this report is to provide the organization with appropriate ways to motivate and manage the change both within the organization as well as outside the organization. The internal environment includes the staff and the external environment includes customers, business clients and the society as a whole. The report also includes a description of the stakeholders of United Airlines and the methods that the organization can use to develop strong long term relationship with its key stakeholders(Murphy, 2013). Ways an organisation can 'motivate' change Change is an inevitable phenomenon. Due to the fast growing nature of the business, it has become very important for companies to modify their policies from time to time. This change in the organizations policies and strategies and be both internally and externally induced. The first step towards change initiation is to identify the need of change and the nature of change. After that the area of change should be recognized and a path on how to communicate and implement the change should be developed(Eisenhauer, 2013). Change in any organization has to be motivated and communicated internally to the employees and externally to the stakeholders like customers. For any organization that wants to introduce change, it is very important to identify the problem or cause of the change and set new goals and objectives(ACAS, 2012). The internal environment of the organization works towards the achievement of organizational goals. Hence, in order to introduce change internally, the organization should either develop new goals or make amendments to the existing one. It is also very important to gather data and information that clearly states the problem and devise a solution. This will give an insight to the employees about what they are expected to accomplish. An agent of change should be assigned. This will enable the organization to monitor the process of change and mange it effectively. After the identification of the issue, a pathway should be defined that includes various methodologies and processes to implement the change. The consent of the employees should be considered while devising these methodologies since the employees will already be resisting to this change. If the organization involves the employees in the process of change, the employees will be more welcoming towards it. Also, this will render emotional support to those employees who are not very happy with the change. In the end, feedback should be taken from employees on how they liked the change, the process and its implementation. This feedback is very important for the organization in order to discover the loopholes and improve accordingly(Leddy, 2015). If the organization is introducing and implementing a change in their business operations, this change has to be communicated to the external stakeholders like customers. These changes can be made to the existing products and services offered by the organization or the organization might as well introduce new products and services. In order to communicate this change effectively, it is very important to understand how the change will impact the organizations customers and clients. For instance, if the organization is making any changes in the cost of their products then there will be a direct impact of this on the customers. Customers should be made to understand the cause of this change and how they can benefit from it. A clear message should be framed that consists of the aspects of the change and the need for it. In case the organization feels that the stakeholders will not be happy about the change, the organization should empathize with them, but should also explain how this cha nge was inevitable and could prove beneficial in the long run for both the organization and the stakeholders. The organization should also identify a correct mode of communication. Wherever possible, the change should be communicated face to face rather than using emails or letters(Lernell, 2016). If the change is communicated personally, the stakeholders feel important and the organization does not appear hostile or insensitive. Also, this gives an opportunity to the organization to see the reaction of stakeholders towards the change and pacify any upset segment. In the end, change is a slow process and people should be given time to understand and adapt to this change in order to manage change effectively. Company structure and stakeholder management United Airlines is one of the largest private airline companies in the world and the fourth largest in the U.S. It was started in 1926 and is one of the founding members of the Star Alliance. During the 1930s United Airlines became the first to employ female flight attendants as well as the first commercial airline to create an inflight kitchen. United is owned and operated by its parent company United Continental Holdings which is based in Chicago(CPEQ, 2017). United Airlines operates on the corporate strategy of competing worldwide. It is the fourth largest airline in the USA. The airline has several competitive advantages over its competitors like the largest passenger inflow travelling from U.S to China, bargaining with a number of Middle East governemtn to acquire routes and the airlines Economy Plus class that is available on both domestic and international flights. The airline is using cost leadership as its business strategy. Under this strategy the organization aims to provide the right kinf od service to the right kind of the customers at the right price. The organization is using ost effectiveness and differentiation strategy to remain the cost leader in the industry. United Airlines is a multidivisional organization with a vertical hierarchical structure. A board of directors and a hierarchy of officials/authorities of the different sections of the organization, together contribute to the productivity of the organization. The President/CEO is at the top level of the hierarchy.United Airlines has about 87,800 employees approximately and operates in 54 countries with 339 destinations around the world, of which 127 are International destinations and 212 Domestic destinations(McGraw, 2013) Stakeholders are the people who are directly or indirectly related to the organization and get affected by the organizations performance and operations. The stakeholders can be divided into three major categories Primary Stakeholders, Public Stakeholders and Secondary Stakeholders. Primary stakeholders are the stakeholders that have brought the company into existence. In case of United Airlines, United Continental Holding (Owners), Customers, Suppliers, Shareholders and Employees form the part of primary stakeholders. Public stakeholders provide the organization a legal and social framework to carry its business operations(Archives, 2013). These include Government and Communities, specifically local communities and tourism industry in case of United Airlines. The third category known as secondary stakeholders, are the parties that get affected by the operations of the organizations indirectly. These include Media, Competitors and Special Interest Groups like Air Transport Association and Environmental groups. In order for an organization to work smoothly, it is very important to manage the stakeholders effectively. Honesty and communication is the key to building a long lasting relationship with the stakeholders. The key stakeholders should be identified and prioritized. In case of large organizations like United Airlines, the range of stakeholders can be very large. Hence, it becomes very important for the organization to prioritize the stakeholders. There are individuals and groups both inside and outside the organization whose needs and demands are more important than others. The stakeholders should be divided into groups and then ranked according to their importance. This will enable the organization to keep the relationship with key stakeholders intact. The organization should communicate with these stakeholders on regular intervals in order to understand their needs more appropriately. Frequent interactions also ensure that the organization is satisfying the stakeholders demands. Th is will help the organization to stay in line with the process of goal attainment(Team, 2016). The organization should also aim to develop a trustworthy relationship with the stakeholders. This can be achieved by communicating honestly and resolving any conflicts occurring between the organization and its stakeholders. The organization should aim to fulfil its commitments towards the stakeholders, especially when it comes to decision making power and reward distribution. This will help to build a strong long term relationship with the stakeholders. The stakeholders that have the right to participate in the decision making process of the organization should be involved and encouraged to participate in the process. This will make them feel valued and heard both at the same time. Also, the stakeholders will feel that company has plans for them and is working actively to maximize their profit. Once the key stakeholders are identified and their expectations are understood, the organization has to indulge in effective communication with these stakeholders. In the fast growing environment and busy schedules, technology can prove to be a great blessing(Rice, 2017). The company can develop a collaborative software package can be used to keep a particular group up to date with a specific project development. The stakeholders can also be contacted and updated using regular email newsletters and status reports. The email newsletters can also be divided into internal and external newsletter on the basis of their concern to staff and other clients. In case of small groups, a direct interaction can be arranged for. This will also give the organization to listen to the grievances of the stakeholders and resolve them instantly. Lastly, it is very important to monitor the communication and generate feedback. Even though it is important to put efforts to communicate with the stakeholders, the efforts can go all in vain if the efficiency of communication is not up to the mark. In order to ensure this, a communication monitoring system should be devised to recognize the most responsive and efficient modes of communication. These modes should then be used more widely and the lesser popular ones should be improved. Once the stakeholders have been contacted, their responses should be taken seriously. Communication is only effective if it is two way(Yaverbaum, 2017). The feedback can be gathered via surveys and interviews. This feedback provided by the stakeholders should be recorded and analysed. This will help the company to understand what the stakeholders are expecting and how to get there. Stakeholder management can hence be made easy using these methods. Conclusion To conclude, it can be said that United Airlines still has a chance to win back its customers if it considers changing its existing policies and business strategies. Introducing change is not an easy process but using the ways stated in the report, United Airlines can surely make it less complicated. Additionally, the organization is advised to constantly research and identify the change in the taste and preferences of its customers and the expectations of its stakeholders in order to identify the need of change. Any organization that does not move with the society can lose a lot of business. Also, United Airlines should indulge in effective communication with its key stakeholders in order to ensure smooth working of the organization. The stakeholders should be encouraged to participate and should be heard carefully for valuable feedback. Recommendations United Airlies should begin with a baseline survey of their work culture in order to aalyze how every individual in the organization perceives hsi role and how well they understand their responsibilities. This is very important because the crew members were not following their role responsibility durig the incident that brought down the airlines name. Review the organizations employee training campaigns. This is very important since the company needs to find out the loopholes in the process. It can either be that the training procedure is not upto the mark or else the problem lies with certain individuals who are not sticking to what they have been taught in the training. The airlines should conduct sessions where it should discuss with individuals that are working with the organization, about what is being expected of them as employees. This ession could also generate valuable feedback which could help the business as well as the employees. The company should increase customer compensation incentives and make customer service its priority if it wants to win back the trust of its customers. The company should assitionally empower its employees to resolve customer issues on the spot without causing any unnesccessary delays. The airline should reduce the volume of overbooking. It should ensure that crews are bbooked onto a flight at least 60 minutes before the departure. Most importantly the airline should limit the use of law enforcement to issues relating to security and safety only. References ACAS, 2012. How to manage change, Available at: https://www.acas.org.uk/media/pdf/k/m/Acas-How-to-manage-change-advisory-booklet.pdf Archives, T. N., 2013. Effective Communications: Raising the profile of your archive service, Available at: https://www.nationalarchives.gov.uk/documents/archives/effective-communications.pdf CPEQ, 2017. 3 internal and external communication strategy, Available at: https://www.cpeq.org/en/guides/good-neighbor/3-internal-and-external-communication-strategy Eisenhauer, T., 2013. How to Communicate During Organizational Change, Available at: https://axerosolutions.com/blogs/timeisenhauer/pulse/383/how-to-communicate-during-organizational-change Leddy, C., 2015. 5 Steps to Using External Communications to Tell Your Clients and Customers About Company Changes, Available at: https://www.middlemarketcenter.org/expert-perspectives/5-steps-to-using-external-communications-to-tell-your-clients-and-customers-about-company-changes Lernell, C., 2016. How to Communicate Product Changes To Your Users, Available at: https://community.uservoice.com/blog/how-to-communicate-product-changes-to-your-users/ McGraw, C., 2013. Using a Communication Strategy to Improve Stakeholder Relationships, Available at: https://www.pmiwdc.org/sites/default/files/presentations/201609/PMIW_Symposium2016_Presentation_McGraw.pdf Murphy, E., 2013. Managing change and Internal Communications - Internal Comms Forum, Dubai, Available at: https://www.slideshare.net/thechangesource/managing-change-and-internal-communications-internal-comms-forum-dubai Rice, S., 2017. 5 strategies for effective stakeholder management, Available at: https://worldcomgroup.com/5-strategies-for-effective-stakeholder-management Rick, T., 2013. internal change management communication, Available at: https://www.torbenrick.eu/blog/change-management/internal-communication-an-important-part-of-any-change-management-process/ Team, U., 2016. How To Build And Maintain Stakeholder Relationships Management, Available at: https://www.ukessays.com/essays/management/how-to-build-and-maintain-stakeholder-relationships-management-essay.php Yaverbaum, E., 2017. United Airlines Has A Bigger Problem Than You Think, Available at: https://www.huffingtonpost.com/entry/united-airlines-has-a-bigger-problem-than-you-think_us_58fa4374e4b0f02c3870e97f
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